The 2013 Kia Optima vs. the 2013 Ford Fusion

 The 2013 Kia Optima is a sensible family sedan that is competitively priced and features an excellent warranty. It's a popular selection for Iowa City drivers in part because of its stellar reputation, which this new model will only improve. Come test drive the new Optima at McGrath Kia, located at 1020 North Center Point Road in Hiawatha, IA. It stands up well against its rivals- and here are some facts to consider when comparing the 2012 Optima EX with the 2013 Ford Fusion Titanium edition with front-wheel drive.

Price

The first element that smart buyers always consider is price point, and the MSRP for Kia's stylish family sedan is very appealing. It lists at $23,500, while the 2013 Fusion carries an MSRP of $30,200. Right at the beginning, the 2013 Kia Optima will save investors $6,700. When each vehicle is competitively equipped, the Kia is priced at $24,275 and the Ford at $30,995, which still retains approximately the same amount of savings. Kia offers superior quality at a price that buyers can afford.

Warranty

Making sure that your automotive investment is protected is also a high priority for shoppers in Iowa City and elsewhere, and the Kia warranty has terms that Ford is hard-pressed to match. Considering basic coverage, the Optima EX is covered for 5 years/60,000 miles, whereas the Fusion Titanium has terms of 3 years/36,000 miles. That's a difference of 2 years and 24,000 miles in favor of the Kia.

There's a similar discrepancy when reviewing the powertrain coverage. Kia offers 10 years/100,000 miles, and Ford only gives you 5 year/60,000 miles. The Optima has an additional 5 years and 40,000 miles of protection than the Fusion. Kia delivers the peace of mind that drivers expect in a new vehicle.

Feature Highlights

Sometimes the smallest detail can make all the difference when it comes to purchasing a new car. The Optima has excellent standard features like fog lamps and a 60/40 split-folding rear seat. The Fusion doesn't list or have such features available.

Come see the 2013 Kia Optima now at McGrath Kia in Hiawatha. Iowa City drivers should "Like" our Facebook page to stay informed of upcoming releases and sales events at our showroom. McGrath Kia delivers vehicles and services drivers desire most.